How to Stock Wholesale Cowboy Hats in Your Boutique
Western hats are a year-round category for many boutiques, not just a rodeo-season trend. The key is buying a tight assortment that sells through and is easy to reorder.
1. Choose two or three silhouettes
- Cattleman – the classic cowboy crease. Your anchor style.
- Rancher – flat brim, modern and easy to wear with everyday outfits.
- Gambler or fedora – for customers who want a softer western look.
2. Cover price points with materials
Carry an entry option (vegan felt or straw) and a step-up option (Australian wool or vegan suede). Customers like having a choice, and the higher-priced hat makes the entry hat look like a great deal.
3. Buy neutrals deep, colors shallow
Black, ivory, camel, brown and grey should be your deepest buys. Add a few trend colors in smaller quantities and reorder whatever sells.
4. Think in seasons
- Spring / summer: straw and palm leaf cowboy hats. Shop straw.
- Fall / winter: wool, felt and suede. Shop wool.
5. Add hat bands at the register
Hat bands are a low-cost add-on that raise the average sale. Shop hat bands.
6. Start small, reorder fast
A small first order across your core styles tells you what your customers want. Our $100 minimum order makes it easy to test styles and reorder bestsellers. See our best sellers and new arrivals.
Queens Hat Bar is a wholesale hat brand in the Los Angeles Fashion District. Apply for a wholesale account.